Deal 45197 - Signage & Visual Communications - Available

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Signage & Visual Communications

Business Is Available– Deal Access is Capped to 5 Total Searchers*

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Deal Snapshot:

Industry:
Signage & Visual Communications

Financials (Annual):
~$400K Revenue
~$180K Profit

Location:
Hampton Roads Area (Virginia)

Owner Involvement:
Full-Time

Founded:
1999 (rebranded under current franchise in 2018)

Reason for Sale:
Retirement, Open to Transition Support

Business Highlights:

Established sign and graphics center operating within a national franchise network of 300+ locations, providing marketing reach, credibility, and operational resources

Supported by ~600 active customers, with 80% of business being repeat clients

Currently operated by two owners, who manage daily operations and production after downsizing from 4-5 employees

Equipment package valued at ~$150K, including wide-format printers, cutters, laminators, and finishing machines

Full-service offering spans vehicle and fleet wraps, dimensional letters, digital and electric signs, LED readerboards, trade show displays, promotional signage, wall/window graphics, and outdoor banners

Strong reputation for consultative, end-to-end service (design and material selection to print production and installation)

Major clients include a university, corporations, and local military installations

Competitive edge is built on quality, consistency, and turnaround time, rather than competing on the lowest price

Franchise transition will involve a two-week certification at HQ, and the franchise director will be engaged in buyer onboarding.

The owner is willing to discuss seller financing options

Considerations / Questions to Ask:

What is the process and cost of franchise transfer, including royalty and marketing obligations?

How will the potential loss of a veteran-owned and woman-owned certification affect existing institutional clients?

What portion of revenue comes from higher-value services like vehicle wraps and digital signage vs. smaller jobs?

How modern is the included $150K equipment, and what reinvestments may be needed in the next 3-5 years?

What transition support will the franchise, current owners, and prior founder provide?

How is profit calculated, and what adjustments should be made to understand true owner earnings?

Business Opportunities:

Pursue small-ticket orders (<$500), previously worth ~$150K annually, that are currently being declined

Target wayfinding and room signage for developers and builders, a profitable niche that competitors often avoid

Rebuild staffing to increase production throughput and allow new owners to focus on business development

Reinstate payment terms (currently cash/deposit only) to re-engage large corporate clients

Leverage the portfolio and testimonials with additional digital advertising and SEO to capture new leads

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*Access to seller contact details is limited to a maximum of 5 qualified buyers per listing to protect confidentiality and avoid overwhelming the seller.

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